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Nooka Zub Zayu – I WANT.

The noo Nooka Zub Zayu is beautiful. The first zub to feature an off-set face (which I spied back in August), this timepiece looks absolutely badass and I need one. My collection is about to get 1 larger, now to decide on the color. Grey or blue…. hrmmmmm!

Available for pre-order directly from Nooka for $175. Nab it.

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Dijital Fix L.E.S. Opening x Hipstamatic

Photos from the grand opening of Dijital Fix’s Lower East Side location. The space is pretty amazing – store upstairs, cafe downstairs, gallery in the back.

This is so adorable.

Those aren’t manakins – that’s actually Weileen and Walice.

Creepy photo of me thanks to Eileen. Eyes very non-Asian here.

Dijital Fix founder David Auerbach.

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A Close Look at the Nooka Zaz & Zem

Treating myself to birthday gifts the other week, I picked up two timepieces from Nooka – a ZAZ and a ZEM. I had the pleasure of meeting Nooka founder Matthew Waldman at the ICFF Offsite ‘Sounds Like’ opening and he’s an awesome dude. He was wearing a black Zem and asked if I had one yet – and now I do! These new high-end Nookas come in sleek gem-cut cases and are beautiful. Peep the photos below.

The Zaz features an off-set translucent Zen-V face. The time is told through 4 vertical bars over a backdrop of the wearer’s skin. This is maybe my favorite among favorites in my ever-growing Nooka collection. When I wear it I feel like time is hovering over my wrist. The Zaz is available in three different band options, silver mesh, black leather or white leather. I chose the silver mesh so I could capitalize on shine. Tell me this is not one of the coolest watches you’ve ever seen.

The Zem is a fun new watch that brings a new feel to wearing the future. The Zem features a gem-cut minteral crystal lens and in-person, these things look borderline computer-generated. I had a hard time picking out the color and the Zem is available in a few different forms. You can get the Zem with four different face styles (zot, zen-v, zen-h, and zoo), ‘night’ or silver face, and a black or silver high-gauge stainless steel bracelet or smooth black leather band. After a long time of mulling it over, I decided to opt for a little contrast with a Zen-H silver face and a smooth leather band. This watch is badass.

What’s next up for my collection? I’m eyeing a Pink Zub Zirc….

Here are the watches actually being rocked.

http://www.nooka.com/

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Jump Paxton – Classy Shoe

I picked up this pair of Paxton kicks from Jump in Soho the other weekend. These shoes are somewhere between dressy and casual – a nice all purpose pair. The shoe is patent leather with a pony hair upper. Very nice. I believe these are a relatively old release from Jump, so they’re pretty cheap at the Soho store if they still have them in stock.  I love that Jump has such a wide variety of shoe styles, but manages to kill it on all fronts.

http://www.jumpcorp.com/

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Matthew Waldman x Graniph – Special Edition Collab

This shirt is a badass special limited edition collaboration between Matthew Waldman (of Nooka) and Graniph. The shirt features the Nooka “creatures of the night” design found on the Nooka camo watches. Also loving the little ‘Matthew Waldman’ signature on the back. At 20% polyester and 80% cotton, this shirt is super comfortable. Knowing Japanese sizing tends to run small I’m glad I made the right choice of getting my Graniph gear in medium. They fit perfectly! Catch me rocking this piece soon.

Coming in at ￥2,500 (around $23.75 USD), this stylish shirt is quite cheap and with the order processed early Monday morning Japan time, I got my package in the morning on Thursday in New York. I had some strange issues navigating through the english Graniph site but their customer service was great and made sure that the order was all good. I will definitely be getting more Graniph gear in the future. Get the shirt here!

Matthew Waldman | Graniph | Nooka

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Gourmet – L’ Nove on Grass

I couldn’t resist snapping a great photo of my Gourmet L’Nove kicks while I was at Prospect Park even as Gao Di and Alexa made fun of my ridiculous shoe obsession. Ah, so pretty.

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Style Play 001 – I ♥ POMO + Robot T-Shirts

I’d like to introduce a new segment to this blog called Style Play, which will just involve putting up whatever I’m wearing in whatever photo. So, the only difference between my usual posts of stuff I just got is the fact that I’ll actually be wearing it. Pretty simple. Anyway.

Archinect is a top online destination that brings together progessive-design oriented students, architects, educators, and fans (me!) and it just so happens that these guys produce some sweet t-shirts (architecturally inspired, of course).

Up top I am wearing an “I ♥ POMO” (Postmodern) designed by Evan Geisler and Paul Petrunia. I love the typeface here and the pink heart really stands out over an already extreme blue. Also showing off the polka dot inner lining of my Tommy Hilfiger peacoat. I am so lame.

On the bottom I’m rocking an Archinect Robot shirt in Magenta designed by Peter Rentz, from one of my favorite design firms, GHAVA – (Graphic Havoc, A Visual Agency). This shirt design is cool as hell, featuring a robot made out of architectural blueprint. Loving that color, too.

There are tons more cool shirts to be had over at Archinect, so go check ‘em out and get your own!

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Nooka x DDG – Diamond Watch Bad-Assery

By now it’s become ever apparent that I am in love with all things Nooka. Here is a custom collab with luxury jewelry designer Deviant Design Group. This is a blinged out nooka zot with a 12k gold face plate with 4 carat diamonds all across the rim and a white leather band. The beautiful watch comes in at a price tag of $12,000 – just a bit over my price range. I WANT. Would feel like a badass rocking this, but in the meantime my ever growing collection of nookas will do.

EDIT: Kate over at Nooka was kind enough to e-mail me to let me know that the featured watch comes to $12,000. Customization with DDG starts at $2,500. Thanks, Kate!

Nooka | DDG (via the Nooka blog)

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Nooka Releases Zub Zirc

Not that I need to state it again; I am obsessed with Nooka. This lifestyle brand has slick as hell watches, wallets, belts and also really amazing customer service. I was able to drop by their office for some quick servicing on my Zon. Anyway…

Nooka is releasing the Zub Zirc this month in assorted colors. The face, which is the one closest to resembling your normal analog clock, was previously only available in a high-end model featuring an off-center face with leather or steel band. Quoting from Nooka’s blog, “the new zub iteration is for sweaty raves or licking off of people’s bodies.” $130.00

Hoping to see some Nooka headphones or sneakers in the future!

Nooka Blog
Pre-order here!