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Nooka Zub Zayu – I WANT.

The noo Nooka Zub Zayu is beautiful. The first zub to feature an off-set face (which I spied back in August), this timepiece looks absolutely badass and I need one. My collection is about to get 1 larger, now to decide on the color. Grey or blue…. hrmmmmm!

Available for pre-order directly from Nooka for $175. Nab it.

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New Nooka Website + New Nooka Face?

Taking a look at the Nooka website refresh. I’m loving the new campaign! The new page is super slick and offers a ‘Watchfinder’ tool. What do we have here… do I spy a new Nooka face on the way?  Peep the image for a ZOTV face. No watches at the moment…

http://www.nooka.com/

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A Close Look at the Nooka Zaz & Zem

Treating myself to birthday gifts the other week, I picked up two timepieces from Nooka – a ZAZ and a ZEM. I had the pleasure of meeting Nooka founder Matthew Waldman at the ICFF Offsite ‘Sounds Like’ opening and he’s an awesome dude. He was wearing a black Zem and asked if I had one yet – and now I do! These new high-end Nookas come in sleek gem-cut cases and are beautiful. Peep the photos below.

The Zaz features an off-set translucent Zen-V face. The time is told through 4 vertical bars over a backdrop of the wearer’s skin. This is maybe my favorite among favorites in my ever-growing Nooka collection. When I wear it I feel like time is hovering over my wrist. The Zaz is available in three different band options, silver mesh, black leather or white leather. I chose the silver mesh so I could capitalize on shine. Tell me this is not one of the coolest watches you’ve ever seen.

The Zem is a fun new watch that brings a new feel to wearing the future. The Zem features a gem-cut minteral crystal lens and in-person, these things look borderline computer-generated. I had a hard time picking out the color and the Zem is available in a few different forms. You can get the Zem with four different face styles (zot, zen-v, zen-h, and zoo), ‘night’ or silver face, and a black or silver high-gauge stainless steel bracelet or smooth black leather band. After a long time of mulling it over, I decided to opt for a little contrast with a Zen-H silver face and a smooth leather band. This watch is badass.

What’s next up for my collection? I’m eyeing a Pink Zub Zirc….

Here are the watches actually being rocked.

http://www.nooka.com/

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Style Play 002 – Graniph ‘Crazy Pattern’ Shirt

So, as you may know I recently ordered a few things from Graniph. I’m wearing their Crazy Pattern Shirt.  Pretty self-explanatory, I love the mix of patterns - it’s standout but subtle at the same time. This shirt is fresh. Other items that make this outfit are a pair of the Jump Vanquish, a black Nooka Zub with a Zot face, and G-Star 3301 jeans.

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ICFF Offsite: Sounds Like x DDC Lab

I went to the ICFF Offsite opening of Sounds Like at DDC Lab this past Friday. The exhibition is curated by Joey Roth who released his Ceramic Speakers earlier this year. The speakers were given to nine of his favorite artists and designers to “modify and reshame using their own visual languages.” The exhibition features designers Srull Recht, John Pomp, David Lynch, Stanley Ruiz, Toblas Wong, Sougwen Chung, Matthew Waldman, Savania Davies – Keiller and Roberto Crivello and music from Miho Hatori, Matmos, Ben Frost, Sepalcure (collab between Machinedrum x Praveen & Benoît!), and Gunung Sari.

It amazes me the power of social media. I got to meet one of my favorite designers, Matthew Waldman, founder of Nooka, at the event, and from our previous contact through twitter and facebook it felt like we already knew each other. He didn’t even realize we hadn’t met in person before. Matt was (and is) super friendly and nice enough to introduce me to a bunch of cool people like Miho Hatori, Shinya Nakamura, Sherwood Forlee and Mihoko Ouchi from The. and many more. I got caught up talking to amazing people and only later realized I should’ve taken more photos! Alas.

w/ Matthew Waldman of Nooka

w/ Sherwood and Miho of the.

Matt modeling his piece which featured music by Miho Hatori.

http://soundslike.org/

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Matthew Waldman x Graniph – Special Edition Collab

This shirt is a badass special limited edition collaboration between Matthew Waldman (of Nooka) and Graniph. The shirt features the Nooka “creatures of the night” design found on the Nooka camo watches. Also loving the little ‘Matthew Waldman’ signature on the back. At 20% polyester and 80% cotton, this shirt is super comfortable. Knowing Japanese sizing tends to run small I’m glad I made the right choice of getting my Graniph gear in medium. They fit perfectly! Catch me rocking this piece soon.

Coming in at ￥2,500 (around $23.75 USD), this stylish shirt is quite cheap and with the order processed early Monday morning Japan time, I got my package in the morning on Thursday in New York. I had some strange issues navigating through the english Graniph site but their customer service was great and made sure that the order was all good. I will definitely be getting more Graniph gear in the future. Get the shirt here!

Matthew Waldman | Graniph | Nooka

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Nooka x DDG – Diamond Watch Bad-Assery

By now it’s become ever apparent that I am in love with all things Nooka. Here is a custom collab with luxury jewelry designer Deviant Design Group. This is a blinged out nooka zot with a 12k gold face plate with 4 carat diamonds all across the rim and a white leather band. The beautiful watch comes in at a price tag of $12,000 – just a bit over my price range. I WANT. Would feel like a badass rocking this, but in the meantime my ever growing collection of nookas will do.

EDIT: Kate over at Nooka was kind enough to e-mail me to let me know that the featured watch comes to $12,000. Customization with DDG starts at $2,500. Thanks, Kate!

Nooka | DDG (via the Nooka blog)

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Nooka Releases Zub Zirc

Not that I need to state it again; I am obsessed with Nooka. This lifestyle brand has slick as hell watches, wallets, belts and also really amazing customer service. I was able to drop by their office for some quick servicing on my Zon. Anyway…

Nooka is releasing the Zub Zirc this month in assorted colors. The face, which is the one closest to resembling your normal analog clock, was previously only available in a high-end model featuring an off-center face with leather or steel band. Quoting from Nooka’s blog, “the new zub iteration is for sweaty raves or licking off of people’s bodies.” $130.00

Hoping to see some Nooka headphones or sneakers in the future!

Nooka Blog
Pre-order here!

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The Nooka Zaz – Translucent Bad-Assery!

If it isn’t already blatantly obvious, I am foaming at the mouth at this watch. Announced over a year ago, the Nooka Zaz is finally here! I WANT. BAD.

The Nooka Zaz features the Zen-V face, which tells time in vertical bars- it’s actually quite easy. The even more unique feature with this new watch is the translucent face, using your skin tone as the backdrop for telling time! Hope you have a good enough complexion to rock this. Anyway – I want the white one real bad. $395USD.

Nookas have already claimed my wallet (and my wrist) – can I fight the urge? Nab it here.

More pictures after the jump.

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